Amazon
- Trained, labeled, and benchmarked sparse autoencoder architectures that decompose customer behavior embeddings into interpretable audience segments. Drove cross-org adoption of the winning model by Amazon Ads as the backbone of their enterprise advertiser product.
- Led a team of 4 building the production pipeline: Step Functions orchestrating daily SageMaker inference, monitoring and alarming on delivery, and a Redshift store holding activations across 4,000 features for all 330M customers.
- Built the data layer behind Amazon's customer foundation model — a real-time stream unifying 50M+ daily behavioral events into per-customer sequences, vending embeddings to downstream payment risk, ads, and package consolidation systems.